PATH INTERACTIVE IS NOW AMSIVE DIGITAL.
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    We help brands grow.

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    • Paid Media
      Develop the best full-funnel media mix.
    • Social
      Build an authentic, action-oriented community.
    • Data + Analytics Solutions
      Grow with actionable data and analytics.
    • SEO
      Optimize and advance a modern search strategy.
    • Creative
      Power brand creative with valuable data and insights.
    • eCommerce
      Maximize revenue with beautiful, usable experiences.
    • Strategy
      Amplify business outcomes with top-tier thinking.
  • Work
  • Insights

    Discover new insights.

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    • Why Expertise is the Most Important Ranking Factor of Them All
    • Google Analytics 4: Frequently Asked Questions
    • Core Web Vitals Optimization: Best Practices from an Expert Developer
    See All Insights
    • SEO
      Optimize and advance a modern search strategy.
    • Paid Media
      Develop the best full-funnel media mix.
    • Social
      Learn how to build an authentic, action-oriented community.
    • Data + Analytics
      Grow with actionable data and analytics.
    • Performance Creative
      Power brand creative with valuable data and insights.
    • News
      Stay up-to-date with the latest news and trends
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  • About
  • Services
    • Services
    • Paid Media
    • Social
    • Data + Analytics Solutions
    • SEO
    • Creative
    • eCommerce
    • Strategy
  • Work
  • Insights
      • Why Expertise is the Most Important Ranking Factor of Them All
      • Google Analytics 4: Frequently Asked Questions
      • Core Web Vitals Optimization: Best Practices from an Expert Developer
    • Insights
    • SEO
    • Paid Media
    • Social
    • Data + Analytics
    • Performance Creative
    • News
  • Careers
  • Contact
Paid Search

Seamless search experiences for every audience.

Successful paid search deeply understands audiences and their search journeys. We don’t just plug and play; we deliver ROI-packed campaigns for each client.
Successful paid search deeply understands audiences and their search journeys. We don’t just plug and play; we deliver ROI-packed campaigns for each client.
WHAT WE DO

Build a holistic, data-driven strategy to speak directly to customers’ ever-changing intent.

Bespoke Reporting
Receive exact reporting that shares all the information your unique brand needs, including holistic performance story, custom KPIs, and nuanced services, goals, and preferences.
Scalable Testing
Measure efficiencies, identify market gaps for scale, and hone in on sustained performance with iterative testing. Our constant testing and optimization helps brands achieve the next tier of evolution.
Advanced Data Sources
Leverage offline, CRM, and third-party data to achieve KPIs and grow your business. Our source-of-truth optimization process is centered on your business objectives and guarantees that your data and customers are always our north star.
Granular Campaign Data
Build highly organized campaigns that capture granular data to illuminate exactly how to maximize ROI and trim excess spend.
Alpha + Beta Access
Tap into the latest ways consumers search with access to alpha and beta search engine products.
Daily Account Optimization
Monitor accounts continuously with daily campaign review and optimization of bid strategies, budget management, query reports, and more to ensure maximum ad dollar effectiveness.
Premier Google Partner

Unprecedented access and top-tier support.

As an agency Premier Partner, our clients benefit from our dedicated support representatives and teams and access to betas — and even some alphas.

Bing Agency Awards

Independent Agency of the Year

Having been recognized as an outstanding Microsoft Advertising Partner, we use this premier access and partnership to provide the best service and support to our clients.

Clover Health
clover-casestudy-1200x

Clover Health

3X

Member Acquisition + Enrollment

Clover Health had to increase membership for the upcoming enrollment season. Our innovative segmentation and cross-channel growth strategy set them up for success — year-round.
Crain's 2022 best places to work in NYC with group of people in front of sign
September 29, 2022

Amsive Digital Named One of Crain’s 2022 Best Places To Work in NYC

Face of lily ray with title of blog
September 28, 2022

Winners & Losers of the September 2022 Core Update & Product Reviews Update

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September 19, 2022

The Future of Measurement: Attribution, Incrementality, and What’s Next in Ad Testing

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Work with us.

We love to be challenged. Bring us your problems — and we’ll create data-driven solutions.

LET'S TALK

Explore our full suite of services.

Paid Media
SEO
Social
Performance Creative
Data Solutions
Strategy

Find out what we can do for your bottom line.

Our flexible solutions will help you meet (and exceed) your business goals.

Let's Talk
Amsive Digital
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Amsive Digital (formerly Path Interactive) is an NYC-born digital marketing agency with a national presence, providing data-driven SEO, digital media, paid and managed social, analytics, creative, influencer marketing and web design and development services that help brands grow.

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