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Google’s AMP Badge is Leaving Search. Now What?: Original Research

Marketers are preparing for Google’s upcoming page experience update. Within this update, one imminent change that’s slipped under many radars is the Accelerated Mobile Pages (AMP) modifications. First, the Top Stories carousel no longer requires AMP to rank. And, Google will remove the AMP icon altogether. Learn more.


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We are your data-driven brand growth engine. Things are looking a little different around here — and that means good news for clients, partners, and team members. For over a decade, Path Interactive has evolved alongside the rapidly changing needs of our clients. In doing so, we have built a world class set of digital…

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